Towards a circular economy within the fragrance & cosmetics industry



It’s no longer about harvesting ingredients, producing then throwing away: now resource use is optimised to reduce the environmental impact. The challenge is to reinvent uses and the value of plastic packaging.

This method could cut greenhouse gas emissions by 60%.

The circular economy strikes as THE solution as a driver of innovation for meeting not only the industry’s specific criteria but also clients’ aspirations.

 

A process which is of increasing interest to consumers since, according to the survey by The Pull Agency in the UK:

  • 88% would like to make sustainable purchases
  • 45% look out for recycling symbols
  • 15% want in-store refills to reuse packaging

 

Among the solutions in this regard, here are a few initiatives for tackling the environmental challenges:

 

What about you? What initiatives have you got?

 

Venez les partager le 13 et 14 octobre 2021 au Carrousel du Louvre