Actualités
Why sensitive skin is the next key issue worldwide?
“Sensitive skin” isn’t really a clinical term but an expression for skin that’s easy to irritate. It is known that about 50% of the population is concerned. Sensitive skin has always been a regular topic in cosmetics. But today, this issue is becoming crucial. Why ?
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GreenTech: un sponsor aussi fidèle qu'innovant
Un article synthétique à propos de notre sponsor historique, Greentech! Qui est GreenTech? Qu'est-ce que l'EXPOZEN®? Toutes les informations sont ici !
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« Glass Packaging : the future of luxury »
La Glass Vallée, le pôle mondial du flaconnage de luxe, animera cette thématique d’actualité pour sa première participation au salon Cosmetic 360.
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Mink Printer : toutes les couleurs que vous désirez à porter de main instantanément !
L'imprimante à maquillage offre une présention exclusive de sa technologie sur le salon Cosmetic 360.
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Inclusive beauty also concerns men make-up
Is 2019 The Men's Year Make-Up Goes Mainstream?While mainstream media is no stranger to putting on makeup (David Beckham was recently on the cover of Love magazine wearing green eyeshadow), it's still a tough sell to the average straight men who are still hesitant to wear makeup. There's an untapped market out there in the way of men's beauty.
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Inclusive beauty to meet new needs
The beauty industry has seen an incredible boom in the last 10 years, especially with the rise of influencers and our reliance on YouTube and Instagram, we have more beauty options than ever, right at our fingertips. Brands are finding new marketing techniques to cater to the crowd of beauty addicts. Do you know inclusive beauty?
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Le projet PaperTouch, qu'est-ce que c'est?
Organisé en partenariat avec le CNRS, le TECH CORNER du salon met en lumière chaque année les technologies les plus en pointe. Il présentera cette année le projet PaperTouch développé par le laboratoire LGP2 de l’université de Grenoble.
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The three engagements of sustainable packaging in cosmetics
Like the skin for the human body, packaging is the thin layer playing the role of interface between the brand and the consumer. Therefore, it represents the most important communication tool to express the brand’s positioning. However, we mustn’t forget that it should also enable the best and sustainable user experience as possible. Thus, three main characteristics may be identified.
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"L’Oxygène, actif universel" par The Innovation Company
La maîtrise et le contrôle de la diffusion de l’actif le plus puissant au monde: l’Oxygène.
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Emotional Beauty: Towards a more holistic view of age and self-perception
It is pretty hard to escape from the first clear signs: the cosmetics industry is officially entering the “emotional era” and no longer addresses the issue of aging from the same angle. SEQENS Cosmetics collaborated with Emospin to offer Emotional Beauty Enhancers active ingredients.
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