What do you think about reversing time?
The notion of longevity-durability in cosmetics refers to all innovations: new products, new processes, new uses, new organizations, new approaches, etc.- that contribute to slowing down or “reversing” the effects of ageing on our skin, to extending the lifespan of products/equipment/packaging… to optimizing the impact of our industry on Humans and the Environment.
This requires a better understanding of the mechanisms of action of ingredients and finished products, the implementation of eco-design approaches, and the development of more life-cycle analyses.
By integrating key concepts such as regeneration, cellular anti-senescence, proteome, genomics, epigenetics, sustainability and well-being, longevity cosmetics seek to optimize cutaneous and mental health at different levels.
This notion of longevity also applies to all professions / the whole value chain that contributes to the development of a cosmetic product or fragrance. The durability of materials used in packaging, predictive maintenance for equipment, eco-friendly practice and the preservation of resources are also part of this commitment.
Durability is therefore a key aspect of longevity cosmetics, involving not only the sustainability of cosmetic products, but also their ability to maintain positive results on the skin over the long term, reducing product over-consumption and encouraging a more conscientious, holistic approach to skincare.
Could optimism be the secret to our rejuvenation?
Let's anticipate, see further ahead and contribute together to global collective well-being for a more sustainable life and planet.
4 conference sessions:
Longevity-Durability trends: brands, new concepts, etc.
Longevity-Durability packaging: sustainable materials, reuse, refills/bulk, deposits, etc.
Longevity-Durability industry: Services (green logistic, predictive maintenance, new claim tests), etc.
Longevity-Durability ingredients: anti-senescence, regeneration, etc.
Apply until May, 31st
Language of application and conference: English
