The concept

The concept

Launched in 2015 by the French competitiveness cluster COSMETIC VALLEY, COSMETIC 360 is THE global innovation trade show for the fragrance and cosmetics industry. This major industry event takes place every October at the Carrousel du Louvre in Paris, in the heart of the world's beauty capital. It aims to bring together decision-makers to discuss the latest technological advances, emerging trends and innovations for the whole industry.

Each exhibitor presents an innovation on its booth, via the "innovation totem" (backlit panel located at the edge of the booth).

A unique event is highlighted by an original concept that :
Showcases the finest global innovation across the entire industry  (raw materials, formulation, testing and analysis, packaging, finished products, distribution, etc.).
Presents solutions from other sectors (deeptech, 3D printing, agri-food, energy transition, etc.) with the potential for applications in the fragrance and cosmetics industry
Brings together all the players from the industry: companies (start-ups, SME's, major groups), research laboratories and schools
Unveils technology developed by an academic research laboratory (in partnership with CNRS, the French National Centre for Scientific Research)
Brings together the industry's top decision-makers in search of the latest innovations to forge the future of beauty
Reveals the latest international trends in cosmetic
Organises Innovation Challenges between international project initiators and major groups, such as CHANEL, FAREVA, L’ORÉAL, LVMH, PROYA and P&B Group
Supports the values of 21st century cosmetics 
A unique event is highlighted by an original concept that :
Chaque année, les exposants s’engagent à présenter une nouvelle innovation. Cette solution innovante pour la filière est mise en valeur sur chaque stand au travers d’un totem (signalétique lumineuse située en bord de stand).

Un accompagnement personnalisé permet de valoriser chaque innovation de façon synthétique : un titre, un sous-titre, 3 mots-clés, un visuel.

Les meilleures innovations présentées sur le salon sont récompensées lors des Cosmetic 360 Awards.
Découvrir les COSMETIC 360 AWARDS
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